Role of the Digital Age: An Analytical Study of Technological Impact on Women's Empowerment in Punjab, Pakistan

Abstract

The digital age has revolutionized the way we connect, live, and work. It has transformed to reshaped the society, with offering the chances of productivity and efficiency in every walk of life. Today, Pakistani women are increasingly using technology to access education, information and economic opportunities. It has the potential to endow women in many conducts. In Pakistan, particularly in the province of Punjab, swift technological expansions have unlocked new ways for women to empower themselves. This study examines the role of digital technology in women’s empowerment in Pakistan particularly in Punjab. Mixed-methods approach has used to investigate the proposed topic by surveying 72 women in Punjab and conducting 10 in-depth interviews to gain a deeper understanding of their experiences with technology. The findings show that technology has had a positive impact on women’s empowerment in Punjab, especially in terms of education and economic opportunities. However, the study also identified several challenges, such as limited access to technology, digital literacy gaps, and cultural barriers. Furthermore, this study highlights the importance of implementing targeted interventions to address these challenges and ensure that women in Punjab take full advantage of the opportunities offered by the digital age.

Keywords: Digital Age, Technology, Women’s Empowerment, Punjab, Pakistan, Socio-economic Impact, Gender Equality, Digital Inclusion